The consumer goods industry continues to experience dramatic changes over the last several years. From consumer demands for more sustainable packaging options to the rise in eCommerce, fast-moving consumer goods companies are seeking ways to improve their packaging to assure the safety and security of consumers, as well as the environment. Consumer goods packaging covers a wide breadth of products. Items can range from electronic devices, household appliances and toys to food and beverage products and health and beauty items. Packaging is acritical element in trade of goods; from manufacturing to delivery, packaging is what keeps the product safe from damage and spoiling from outside forces.
Packaging adhesives designed to meet consumer demands for safe and sustainable options
Consumer Packaging Trends
Packaging serves multiple purposes in consumer goods. From eye-catching designs to encourage purchase to conveying product information, the package is critical to the overall brand. Improved functionality and convenience are important to consumers. Brand owners design their packaging to meet these needs while keeping in mind product freshness, sustainable solutions and the elimination of single-use plastics, and food safety. Henkel’s adhesives are designed to support key consumer packaging trends:
Learn about the range of consumer packaging solutions Henkel can support.
Consumer Good Packaging Applications
Consumer goods products come in a range of containers from boxes, bags and pouches to bottles and cans. Each one has a different need along with the labeling required to make it appealing on the shelf or get it to the correct destination. Henkel’s hot melt adhesives are designed for the demands of end-of-line packaging, beverage and container labeling, folding cartons and metal packaging applications. These adhesives are designed to perform in extreme environmental conditions – freezing temperatures to high heat environments – while still holding their bond.
TECHNOMELT® adhesives support streamlined manufacturing and end-product protection for fast-moving consumer goods companies. Henkel’s water-based adhesives are ideal for labeling applications on glass, plastic, and metal substrates. AQUENCE® adhesives are a good choice for adhering porous substrates like paper, cardboard, and some plastics.
For flexible packaging applications, our range of food safe LOCTITE® adhesives meet the high-performance demands, by extending product shelf-life and offering excellent temperature resistance. Henkel’s consumer goods adhesives are suitable for a range of flexible packaging applications, from drinks and snacks to sterilized foods and more.
Using our adhesives in consumer goods packaging applications allows delivers sustainable options, esthetically pleasing designs, and the highest levels of food safety.
Consumer Goods Packaging Products
Consumer goods manufacturers are focused on efficiency in their production lines. Avoiding downtime is critical to meet demand. Protecting the product and delivering it safely to the consumer drives Henkel product development and innovation. We understand the changing market dynamics driven by consumer trends, and we put this knowledge into every solution we develop.
Our product portfolio for consumer goods packaging materials includes adhesives and coatings as well as industrial cleaners to keep production moving. Our packaging solutions are designed to reduce single-use plastics, improve freshness, protect consumers, and increase production efficiency.
Troubleshooting Consumer Goods Packaging Adhesives
Eliminating issues on the packaging line improves manufacturing efficiency and prevents costly delays. Understanding what causes common issues such as plugged nozzles and bonding failures and how to prevent larger issues can prevent unnecessary downtimes and increase package quality.
Pop Opens
Pop opens are a common packaging challenge with many possible causes. For this reason, our experts have created a pop open troubleshooting guide to help determine exactly what is causing the pop opens to happen so you can fix the issue and prevent production downtimes.
Stringing
When hot melt adhesives start stringing, thin strands of material are left behind after not properly separating from the applicator nozzle during application. This not only leaves messy looking seals on the packages but can also cause additional issues along the production line. There are several troubleshooting steps that can help prevent stringing, such as lowering the distance between the nozzle and the package or changing the nozzle type.
Henkel has also developed troubleshooting advice for common issues with water-based adhesives. These include challenges such as:
- Slinging, Throwing or Splashing
- Uneven Coat Weights
- Voids and Skips in the Pattern
- Tailing or Satelliting
- Adhesive Temperature Fluctuations
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