Experience Expertise: 

Packaging producers are looking for sustainable innovations – so they’re looking at Gabriela Bertoni. The application engineer is specialized in material science for sustainable packaging. Her work covers consumer and industrial markets, with a big focus on solutions made of paper and cardboard. And she shares her expertise to help Henkel customers get ahead of shifting consumer expectations, regulations and megatrends for packaging.

Gabriela Bertoni was born and raised in tropical Brazil, where she formed a close connection with nature that shaped her worldview. After studying Material Science and Engineering, she then steered her career toward innovative packaging technologies – with an emphasis on sustainable solutions with the power to minimize the environmental impact of this industry.

Today, Gabriela is part of a team that is unlocking next-generation designs for paper-based packaging. These solutions are gaining popularity as packaging producers seek to replace plastic with materials that are more readily biodegradable and easier to recycle. And Gabriela shares her expertise with Henkel’s partners to support successful new packaging formats.

Trust, Trends and Tech Expertise

Two trends are defining the transition to more paper-based packaging. First, the growing market for e-commerce is creating huge demand for packaging solutions that transport online orders to their recipients safely and sustainably. Second, there is a near-total mindset shift related to sustainability – with the topic transforming from nice-to-have into top priority.

With her technical expertise and market knowledge, Gabriela is a trusted partner for packaging producers as they respond to these trends. She has a deep understanding that covers every step in the life cycle of packaging. In this way, Gabriela offers a holistic view and shares insights that make a positive impact from raw materials through end of life.

Hands-On Approach, Smaller Footprints

Henkel’s state-of-the-art laboratories are at the heart of Gabriela’s work. Customers can send samples or visit the labs to test our solutions for the paper industry and evaluate potential new concepts. These facilities also offer a valuable opportunity to connect with our technical experts and discuss challenges together in a truly hands-on setting.

This collaborative and scientific approach follows a unique path depending on the specific packaging involved. With Gabriela by their side, customers get insights into recyclable designs and renewable raw materials – as well as data-driven services and manage the environmental footprint of packaging.